Top 5 Photo & Video iOS Apps in Bulgaria: Q4 2024 Performance

In the fourth quarter of 2024, the performance of the top photo and video applications on the iOS platform in Bulgaria showcased varying trends in downloads, revenue, and active users. Here's a closer look at the top five apps based on data from Sensor Tower.

YouTube saw a consistent increase in weekly revenue, peaking at approximately $64.8K in the last week of December. Weekly downloads reached their highest at 5.4K during the week of December 23. The app maintained a strong user base with weekly active users fluctuating between 652K and 687K.

FaceApp: Perfect Face Editor experienced a notable rise in weekly downloads, culminating at 950 in the final week of the year. Revenue also showed an upward trajectory, ending the quarter at $20.4K. Active users increased steadily, reaching over 5.1K by the end of December.

Google Photos: Backup & Edit maintained steady revenue throughout the quarter, with a peak of $4.7K in early December. Downloads showed a significant rise to 1.9K in the week of December 23, while active users remained robust, peaking at 89.4K.

CapCut - Video Editor demonstrated growth in both downloads and revenue. The app's downloads peaked at 4.7K in late December, while revenue reached $4.9K in mid-December. Active users saw a sharp increase, ending the quarter with 140.9K users.

Canva: AI Photo & Video Editor showed a stable performance with weekly downloads peaking at 1.6K in late November. Revenue trends remained consistent, with a high of $4.4K in early December, and active users reached a peak of 18.3K.

These insights from Sensor Tower highlight the diverse performance trends of leading photo and video apps, offering a glimpse into user engagement and monetization strategies in Bulgaria's iOS market.